French viewership explodes as Gentle Mates shine at Masters Santiago

Gentle Mates played a major role in boosting French-language viewership during Valorant Masters Santiago 2026. Entering the season with a rebuilt roster featuring former Karmine Corp player Martin Patek, the team quickly gained attention from French fans after strong performances in regional competition. 

The roster secured its international debut by qualifying through the VCT EMEA Kickoff, highlighted by a dramatic victory over Fnatic. At Masters Santiago, Gentle Mates impressed in the group stage with wins against EDward Gaming and Team Liquid, reaching the playoffs with a perfect record alongside Paper Rex. 

Their run ended in the playoffs after losses to NS RedForce and All Gamers. Despite the early exit, the team generated more than 3.5 million Hours Watched across just four matches. 

French viewership grew significantly, with average French-language audiences rising by more than 230% compared to the previous Masters event. Much of this growth was driven by co-streams from Lucas Hauchard, whose broadcasts attracted tens of thousands of viewers during Gentle Mates’ matches. 

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